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The Altshuller Institute for TRIZ Studies |
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The Altshuller Institute is a 501(c) (3) Non-Profit organization that exists for the benefit of those who: know the TRIZ Methodology, for those who want to learn TRIZ, and wish to export TRIZ for the benefit of all mankind.
We are the only organization officially authorized by Genrikh Altshuller, the founder of TRIZ, to use his name. TRIZ (pronounced treez) is the Russian acronym for the "Theory of Inventive Problem Solving." TRIZ is a powerful methodolog, based on empirical data, that can provide solution concepts for a wide range of technical and non-technical problems. |
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Abstraction and Analogy Thinking |
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Inside TRIZ  January 2010
Adi Bhalla Abstraction is the ability to describe the essence of a situation using simple words devoid of technical terms and jargons and is one of the core skills of strong innovators. Abstraction thinking helps in overcoming terminological inertia which acts as a psychological roadblock towards generating strong innovative solutions. Terminological inertia constrains the mind to think in the narrow groove of possible solutions as known to the profession. One way of checking whether the description of the core problem has been made in simple form is to ask the question: “Will a teenager be able to understand all the terms used to describe the situation?” Another way could be to ask the question: “Will understanding this description require the reader to be fully inducted into our organization?” Analogy thinking is the ability to review the abstract situation and be able to relate to similar situations in completely unrelated domains. Read More... |
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The Innovation Imperative |
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TRIZ Features  January 2010
Howard Smith There isn’t a business that doesn’t want to be more creative in its thinking. According to one study, 75% of CEOs of the fastest growing companies claim their strongest competitive advantage is unique products and services and the distinct business processes that power them to market—innovation by another name. In another survey, Boston Consulting Group reported that 90% of organizations believe innovation is a strategic priority for 2004 and beyond. The trend was also confirmed by research undertaken by consulting firm Strategos. Their conclusion: the importance of innovation in all sectors is growing, and growing significantly.
In today’s ever-changing economic landscape, inventiveness has become a key factor influencing strategic planning. IT guru Kevin Kelly once said, “Wealth flows directly from innovation … not optimization … wealth is not gained by perfecting the known.” Efficiency, while a necessary condition for business success, is insufficient to sustain growth over decades. While new levels of efficiency and productivity require inventive solutions, the goal of efficiency is not the same as the goal of innovation. Read More... |
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